Privacy Policy
Last updated: July 9, 2026
This policy explains what information Arc Moment collects through this website, how we use it, who helps us process it, and the choices you have. We keep it in plain language on purpose.
Information you give us directly
When you submit an inquiry or lead form, we collect what you type into it — typically your name, email address, phone number, and anything you tell us about your project or timeline. We use it to respond to your inquiry and follow up about our services.
Information collected automatically
Like most websites, we collect technical data when you visit: pages viewed, approximate region, browser and device type, referring pages, and server logs (which include IP addresses and user-agent strings) used for security and debugging.
If you arrive from an ad, the landing URL may include campaign parameters (UTM tags) and ad-click identifiers (such as Google's gclid). We record these server-side to measure ad spend and reconcile campaign performance. If you decline optional cookies, these identifiers are not connected to your identity.
How we use information
- Respond to inquiries and provide requested services.
- Operate, secure, and debug the website.
- Understand which pages and campaigns work, and measure advertising performance.
- Prevent spam, abuse, and security incidents.
We do not sell your personal information.
Analytics and advertising measurement
With your consent, we use Google Analytics 4 to understand site usage and Google Ads conversion measurement to learn which ads led to an inquiry. These run in Google Consent Mode: until you accept optional cookies, analytics and advertising storage stays disabled. You can change your choice anytime via Cookie Policy & preferences.
Service providers
We use a small set of processors to run this site and our business. Each receives only what it needs:
- Vercel — website hosting, plus cookieless performance analytics.
- Neon — database hosting for inquiries and operational records.
- Google (Analytics 4, Google Ads) — usage analytics and ad measurement, with your consent.
- Mailgun — transactional email delivery.
- Calendly — scheduling, if you book a call.
- Stripe — payment processing, if you become a client.
Retention
We keep lead and client records for as long as needed to serve you and meet legal or accounting obligations, then delete or anonymize them. Server logs and ad-landing records are kept for operational analysis and are not retained indefinitely.
Your choices and rights
- Decline or change optional cookies anytime — see the Cookie Policy. Declining never blocks the site or the contact form.
- Ask us what we hold about you, request a correction, or request deletion.
- Depending on where you live, you may have additional privacy rights; we honor verifiable requests regardless of location.
Contact
For privacy questions or requests, email privacy@arc-moment.com. We respond to verifiable requests within 30 days.
Changes to this policy
If we make material changes, we will update this page and the "Last updated" date, and — where the change affects cookie use — re-ask for your consent.